United Kingdom
Coca-Cola Christmas Truck Tour
The tour that unofficially starts Christmas. Around 15 stops, mostly supermarket car parks, one or two days each.
The organiser has not yet confirmed this year's dates, and the dates circulating online are either estimates or carried over from a previous year — so we are not publishing them as fact. Coca-Cola has not yet announced the 2026 UK route. It is usually published in mid-to-late November.
- Admission
- Free entry
The Coca-Cola truck has toured the UK each Christmas since 2011, and for a lot of people the advert and the truck are the moment the season actually begins. The pattern is consistent: roughly 15 stops, largely in supermarket car parks — Asda, Tesco, Morrisons, Sainsbury’s — spread across England, Scotland, Wales and Northern Ireland, running from late November to just before Christmas. Stops are free, usually open around midday to 8pm, and hand out complimentary drinks.
The 2026 route has not been announced. Coca-Cola normally publishes the schedule in mid-to-late November, and has been known to confirm individual stops only a day or two in advance. We are watching for the announcement and will list every stop as a separate dated listing as soon as it lands.
How to catch it when it comes
Each stop usually lasts a day or two, typically from around midday to the early evening, and queues build through the afternoon, so arriving early in the slot is the best way to avoid a long wait. Because stops are often in supermarket car parks, parking can be difficult; walk or take the bus if you can. Our guide to what actually happens at a stop has more on what to expect.
When will we know?
Coca-Cola usually publishes the UK route in mid-to-late November. We are checking its announcements weekly and will list every stop as its own dated page as soon as the route is out.